Ad intelligence
Who’s buying airtime on South African radio.
locl listens to every monitored station and flags ad reads as they air. Here are the brands and categories spending on the radio right now, and the copy of the latest reads — the same competitive picture our customers use to track share of voice, spot new entrants, and see what’s running next to the news.
- 281
- brands on air
- 5 288
- ad reads detected
- 7 days
- rolling window
Top advertisers
- 1OUTsurance308
- 2Hollywoodbets191
- 3Vodacom185
- 4Absa112
- 5Nedbank93
Latest reads
What the newest ads actually said, as transcribed.- 6 Nov22:0030sKAYA 959Partners Against Piracy Coalition
The industry of the investment made into the creative sector. The cost for you. The risk of cyber crimes by pirates. Play your part. Report piracy. Visit the Partners Against Piracy Coalition for more. Represent representing Zanzi, your hood, and everything in between. I'm a representative. You're listening to Kaya 959. We love this place.
- 6 Nov22:0030sKAYA 959National Association of Broadcasters
Love this place. The following message is brought to you by the National Association of Broadcasters. Imagine this: turning on the TV to find that there are no new episodes to your show and you can't watch live sport anymore. Or tuning in to us on the radio and we have no music to play for you. That is the real cost to the free streaming sites that many use. They strip
- 6 Nov21:3430s947Betway
Same. But I'll be spinning on hot pot fruit Wednesday. I'm going to switch it up. Machine work. What's your plan? I'll get some reps in on Cash Vault. Those aren't the reps I'm talking about. With Betway's daily chatpot, I've got a shot at a guaranteed 250,000 rand every day, any slot, 7 to 9 p.m. But what about your gains? Listen, you get your gains, and with Betway, I'll get mine. Terms and conditions apply. Betway is licensed by the Mpumalanga Economic Regulation.
- 6 Nov21:3330s947Multiforce
Help your body balance the excess acidity caused by everyday life. Take Multiforce once daily, containing magnesium, calcium, other alkaline minerals, and unique ISCH22 to help support your body's acid-alkaline balance. Live life balanced with Multiforce, your once a day force against excess acidity. Hey, Brian, what's today's workout, buddy? Your Monday's leg day. You? I'll be warming up on Gate of Bedway. What? Tuesday? Tuesday's cardio. Spinning clock.
- 6 Nov21:3330s947Absa
Rent towards your Absa home loan. To share a voice note of your favorite home memory, WhatsApp Moments to 079-407-3571. Your story matters. Absa on 947. For more chances to win, download the Absa app to play spin and win. Teasing season more on Primediaplus.com. Absa is an authorized FSP and credit provider. Everyday life can throw your body off balance. Too much stress, sugar, fast foods, too little sleep, and one too many coffees.
- 6 Nov21:3230s947SAB
South Africans to understand that responsible drinking is not just a message, it's our shared commitment. SAB Sharp, forever committed to responsible drinking. Your home has a special story, and every Friday, Absa Moments and Anale and the Club want to celebrate all those awesome moments with your chance to win a share of over 100,000 rand in cash and vouchers on 947. Plus, send a chance to win 250,000.
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The full competitive picture, not just the top five.
Every advertiser, over time
The whole leaderboard, daily ad volume per brand and category, and who's new this week — filtered by station and window.
The full copy of every read
What each ad said, word for word, with station and timestamp — copy it straight into a brief.
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Figures cover ad reads our classifier flagged with high confidence across monitored English-language radio stations, refreshed hourly. Station and house promos are excluded. Copy is auto-transcribed and may mishear a name or a price. locl indexes broadcast transcripts; we don’t rebroadcast audio.