Who uses locl

For people who can't listen to every station.

An interview, a listener call or a mention of your company can air while your team is busy with something else. Locl transcribes the stations as they broadcast, so you can find the moment afterwards and play it back.

Stations, live: 6
Moments indexed, last 7 days: 74 826
Ad reads detected, last 7 days: 8 401

Newsrooms

Catch what aired while the desk was asleep.

No one can listen to six stations through the night. Search what went out, then ask chat for the transcript of a whole interview. A clip runs up to three minutes, carries the station's sting and gets its own page you can link from a story.

Search to the second
Full transcripts in chat
Clips with share pages
Listener calls

ChatExample

Give me the full transcript of this morning's SAfm interview on the water tariff.

06:42–06:52SAfm · 20 windows, one transcript, each paragraph linked to its minute

Clip06:44:10 → 06:46:55 · 2m 45s · share page ready

Comms & PR

Brief the CEO the night before the interview.

Ask what was said about your company or your sector in the last fortnight. Chat counts the mentions per station and show and quotes the moments behind them. Brand Watch follows the name from then on, and an alert emails you each new mention with a line on why it matched.

Chat with citations
Coverage counts
Brand Watch
Keyword alerts

Chat · coverage countExample

How often did Kestrel Bank come up in the last 14 days?

70241 moments, most of them on The Money Show

Cape Talk28 moments

SAfm9 moments

Power FM3 moments

Brand & marketing

See who is buying air, and read their scripts.

Locl picks the ad reads out of the transcripts as they air. The Ads page ranks advertisers, splits the week by category and by day, and shows the full copy of each read. Anyone can look. Playing and clipping the reads needs Pro.

Ads page
Advertiser leaderboard
Full ad copy
Alerts that skip ads

Ads · last 7 daysExample

#1Kestrel Bank · 63 reads · 702, Cape Talk

Read0:58 · "Open an account before the end of October and pay no fees for a year…"

CategoryBanking & insurance · 14% of reads

Local government & community

Know when your area comes up on air.

Pick a suburb and a radius and get an email when a moment on air names it or anywhere inside it. Weather reads never trigger it, and traffic reports only do if you ask. Every suburb and town we track has a public page with what was said about it in the last seven days.

Place alerts
Place pages
Places map

Alert email · Mowbray, within 2 kmExample

Cape Talk 07:12Why: named Rosebank, 0.4 km from Mowbray

702 09:40Why: named Observatory, 1.4 km from Mowbray

Left outWeather and traffic reports

Researchers & policy

Measure coverage instead of guessing at it.

Count how often a subject aired and on which stations, and see who gets mentioned most. Follow the election desk, and check the calls people make on air against what happened.

Prediction deskExample

"Petrol will come down by more than a rand in November."

Aired702 · 3 October

Checked5 November · correct · two published sources

Product & data teams

Put radio mentions inside your own product.

The API plan gives your workspace keys to an MCP server. Your code can check for new mentions of keywords or a place every few minutes, search by meaning, count coverage and pull screened listener calls. Each moment comes back with its station, time and a clip link, and the show where we know it.

MCP server
Place filters
API plan

API · list_mentionsExample

{
  "station": "702",
  "show": "702 Breakfast",
  "ts_start": "2026-10-09T04:14:00Z",
  "places": [{ "name": "Marshalltown" }],
  "text": "…City Power says the substation…",
  "clip_url": "https://locl.co.za/clip/chunk-…"
}

The examples show what each tool returns. The brand, times and counts in them are made up.

What to know first

Transcripts come from speech recognition. Names can be misheard, so every answer links to the minute it came from.
English-language stations only for now. Afrikaans and other languages come later.
Clips hold at most three minutes of broadcast. We don't relay live streams or rebroadcast shows.
Alerts come by email. Locl checks for new matches every 15 minutes.