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LiveElections2026

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Founders on air

Naughty Water

Makes a low-calorie sparkling hard seltzer for South African drinkers

Food & drink

On air
1 airing, 26 Oct
Stations
SAfm
Founded by
Michael Tone

What radio said

Every conversation about the business this month, newest first, with its audio.

  • SAfm·The National PulseMon, 26 Oct, 16:52
    Michael Tone, founder

    Naughty Water is a South African low-calorie sparkling hard seltzer. Its co-founder Michael Tone says friends started it because low-calorie drinks in South Africa lacked good taste.

    “It's a hard seltzer. It's a new calorie here in South Africa, low-calorie, sparkling hard seltzer.”

    Ask loclTranscript

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Names and figures are as heard on air. What's said about the business is the speakers' view, not locl's.

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